TY - BOOK AU - Kotler,Philip AU - Kartajaya, Hermawan AU - Setiawan, Iwan TI - Marketing 4.0: Moving from Traditional to Digital SN - 9788126566938 U1 - 658.8 23 PY - 2018/// CY - New Delhi PB - Wiley KW - Marketing N1 - Includes bibliographical references and index ER -