@book{5472,
	author = {Schmarzo, Bill},
	title = {Big data MBA :},
	publisher = {John Wiley & Sons,},
	year = {c 2016.},
	address = {Indianapolis, Indiana :},
	note = {Includes index.},
	url = {https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/9781119238881?download=true}
}