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| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aMarketing Management : _bAnalysis, Planning, Implementation, and Control / _cPhilip Kotler. |
| 250 | _a7th ed. | ||
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc 1991. |
||
| 300 |
_axxvi, 756 p. : _bill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement |
|
| 942 |
_2ddc _cBK |
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| 999 |
_c2455 _d2455 |
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