| 000 | 00723nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 16165 | ||
| 003 | BD-DhGUBL | ||
| 005 | 20250122122206.0 | ||
| 008 | 161257s2016 njua 001 0 eng d | ||
| 020 | _a9789332557185 | ||
| 020 | _a9780133856460 | ||
| 040 |
_aDLC _beng _cBD-DhGUBL _erda _dDLC _dBD-DhGUBL |
||
| 082 | 0 | 0 |
_223 _a658.8 _bK8487m |
| 100 | 1 |
_aKotler, Philip _919696 |
|
| 245 | 1 | 0 |
_aMarketing Management / _cPhilip Kotler, and Kevin Lane Keller. |
| 250 | _a15th ed. | ||
| 260 |
_aNew York : _bPearson, _cc 2016. |
||
| 300 |
_axxvi, 692, 118 p. : _bills. ; _c29 cm. |
||
| 500 | _aIncludes Index | ||
| 650 | 0 |
_aMarketing _xManagement _919697 |
|
| 700 | 1 |
_aKeller, Kevin Lane _919698 _eJoint author |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c2819 _d2819 |
||