| 000 | 00843nam a2200241 4500 | ||
|---|---|---|---|
| 003 | BD-DhGUBL | ||
| 005 | 20260301100536.0 | ||
| 008 | 260301s2015 enka b 001|0 eng d | ||
| 020 | _a9781118556382 | ||
| 020 | _a9781118556313 | ||
| 040 |
_aBD-DhGUBL _eBD-DhGUBL _cBD-DhGUBL |
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| 082 | 0 | 4 |
_a658.827 _223 |
| 100 | 1 |
_aPike, Andy _eauthor. |
|
| 245 | 1 | 0 |
_aOrigination : _bthe geographies of brands and branding / _cAndy Pike. |
| 260 |
_aChichester, West Sussex : _bJohn Wiley & Sons, Ltd, _cc 2015. |
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| 300 |
_axiii, 228 p. : _bill. ; |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aBrand name products. | |
| 650 | 0 | _aGlobalization. | |
| 856 |
_uhttps://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/9781118556313?download=true _yClick here to download |
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| 942 |
_2ddc _cEBK |
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| 999 |
_c5879 _d5879 |
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