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Marketing Research : an Applied Orientation /
Malhotra, Naresh K.
Marketing Research : an Applied Orientation / Naresh K. Malhotra. - 5th ed. - New Delhi : Pearson/Prentice Hall, c 2009. - Various pages. : ills. ; 23 cm.
Includes bibliographical references and index.
9788120330443
Marketing--Research Methodology
658.83 / M2946m
Marketing Research : an Applied Orientation / Naresh K. Malhotra. - 5th ed. - New Delhi : Pearson/Prentice Hall, c 2009. - Various pages. : ills. ; 23 cm.
Includes bibliographical references and index.
9788120330443
Marketing--Research Methodology
658.83 / M2946m