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Marketing Management / (Record no. 2819)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00723nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 16165 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhGUBL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250122122206.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161257s2016 njua 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332557185 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780133856460 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | BD-DhGUBL |
| Description conventions | rda |
| Modifying agency | DLC |
| -- | BD-DhGUBL |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 658.8 |
| Item number | K8487m |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 19696 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing Management / |
| Statement of responsibility, etc | Philip Kotler, and Kevin Lane Keller. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Pearson, |
| Date of publication, distribution, etc | c 2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 692, 118 p. : |
| Other physical details | ills. ; |
| Dimensions | 29 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management |
| 9 (RLIN) | 19697 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| 9 (RLIN) | 19698 |
| Relator term | Joint author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Total Renewals | Date checked out | Checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Laon | Business Studies | Green University Library | Green University Library | Reference | 27/12/2016 | 658.8 K8487m | 3010016156 | 27/12/2016 | 1 | 27/12/2016 | Book | |||||||
| Dewey Decimal Classification | Not For Laon | Business Studies | Green University Library | Green University Library | Reference | 27/12/2016 | 658.8 K8487m | 3010016157 | 27/12/2016 | 2 | 27/12/2016 | Book | |||||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 16 | 658.8 K8487m | 3010016158 | 30/05/2025 | 3 | 27/12/2016 | Book | 17 | 26/05/2025 | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 6 | 658.8 K8487m | 3010016159 | 26/09/2019 | 4 | 27/12/2016 | Book | 1 | 26/09/2019 | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 7 | 658.8 K8487m | 3010016160 | 18/01/2018 | 5 | 27/12/2016 | Book | 10 | 18/01/2018 | 01/02/2018 | ||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 10 | 658.8 K8487m | 3010016161 | 19/06/2023 | 6 | 27/12/2016 | Book | 20 | 18/05/2023 | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 7 | 658.8 K8487m | 3010016162 | 24/10/2019 | 7 | 27/12/2016 | Book | 17 | 01/10/2019 | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 12 | 658.8 K8487m | 3010016163 | 12/11/2019 | 8 | 27/12/2016 | Book | 13 | 09/11/2019 | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 16 | 658.8 K8487m | 3010016164 | 16/10/2024 | 9 | 27/12/2016 | Book | 19 | 14/10/2024 | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 27/12/2016 | 7 | 658.8 K8487m | 3010016165 | 06/11/2026 | 10 | 27/12/2016 | Book | 03/10/2026 |