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Marketing Management / (Record no. 338)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00742nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 13814724 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhGUBL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251004120446.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200112s2006 njua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8177586904 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131457578 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | BD-DhGUBL |
| Modifying agency | DLC |
| -- | BD-DhGUBL |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8 |
| Item number | K8487m |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing Management / |
| Statement of responsibility, etc | Philip Kotler, and Kevin Keller. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, NJ : |
| Name of publisher, distributor, etc | Pearson Prentice Hall, |
| Date of publication, distribution, etc | c 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxix, 733 [45] p. : |
| Other physical details | ills. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| Relator term | Joint author |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Laon | Business Studies | Green University Library | Green University Library | Reference | 19/01/2013 | 7 | 21 | 658.8 K8487m | 3010003751 | 03/01/2017 | 28/06/2016 | 1 | 19/01/2013 | Book | ||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 31/05/2013 | 24 | 44 | 658.8 K8487m | 3010001943 | 04/04/2023 | 29/03/2023 | 2 | 31/05/2013 | Book | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 06/06/2013 | 22 | 61 | 658.8 K8487m | 3010001939 | 02/11/2017 | 30/10/2017 | 3 | 06/06/2013 | Book | Withdrawn | ||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 08/07/2013 | 30 | 54 | 658.8 K8487m | 3010001759 | 14/01/2020 | 09/01/2020 | 4 | 08/07/2013 | Book | |||||
| Dewey Decimal Classification | Business Studies | Green University Library | Green University Library | General Stacks | 01/09/2016 | 13 | 3 | 658.8 K8487m | 3010001944 | 21/11/2022 | 03/11/2022 | 5 | 01/09/2016 | Book |