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Principles of Marketing / (Record no. 4040)

MARC details
000 -LEADER
fixed length control field 00809nam a2200253 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhGUBL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250709135159.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201028s2018 njua 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789352865611
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn809989057
035 ## - SYSTEM CONTROL NUMBER
System control number (NNC)10382051
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency BD-DhGUBL
Modifying agency YDX
-- OCLCO
-- YDXCP
-- BWX
-- BD-DhGUBL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Item number K8487p
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Principles of Marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong, and Prafulla Agnihotri.
250 ## - EDITION STATEMENT
Edition statement 17th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc c 2018.
300 ## - PHYSICAL DESCRIPTION
Extent 701 p. :
Other physical details ill. ;
Dimensions 30 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Relator term Joint author
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Agnihotri, Prafulla
Relator term Joint author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type Total Renewals
    Dewey Decimal Classification   Not For Laon Business Studies Green University Library Green University Library Reference 28/10/2020 1 658.8 K8487p 3010018306 21/03/2025 10/03/2025 1 28/10/2020 Book  
    Dewey Decimal Classification     Business Studies Green University Library Green University Library General Stacks 28/10/2020 4 658.8 K8487p 3010018307 03/11/2026 28/10/2026 2 28/10/2020 Book 3
    Dewey Decimal Classification     Business Studies Green University Library Green University Library General Stacks 28/10/2020 5 658.8 K8487p 3010018308 08/10/2025 23/09/2025 3 28/10/2020 Book 11


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