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Advertising and Promotion : an Integrated Marketing Communications Perspective / George E. Belch, Michael A. Belch, and Keyoor Purani.

By: Contributor(s): Material type: TextPublication details: New Delhi ; New York : McGraw Hill Education, c2013.Edition: 9th edDescription: xlii, 1016 p. : ills. ; 29 cmISBN:
  • 9781259026850
  • 9780073404868
  • 0073404861
Subject(s): DDC classification:
  • 23 659.1 B4106a
List(s) this item appears in: Green Business School
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 3 Available 3010019015
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 4 Available 3010019016
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 5 Available 3010019017
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 6 Available 3010019018
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 7 Available 3010019019
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 8 Available 3010019020
Book Green University Library Reference Business Studies 659.1 B4106a (Browse shelf(Opens below)) 1 Not For Laon 3010014035
Book Green University Library General Stacks Business Studies 659.1 B4106a (Browse shelf(Opens below)) 2 Available 3010014036
Total holds: 0

Includes bibliographical references and index.

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