The marketer's handbook : reassessing marketing techniques for modern business / Laurie Young.

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TextPublication details: Chichester, U.K : Wiley, c2011.Description: xx, 494p. : ills., figs, charts ; 25 cmISBN:

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	E-Books	Green University Library				658.8 Y839m (Browse shelf(Opens below))					Available

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Includes bibliographical references(p. 469-477) and index.

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