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Essentials of Marketing : a Global-managerial Approach / William D. Perreault, and E. Jerome McCarthy.

By: Contributor(s): Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c 2006.Edition: 10th edDescription: xl, 638 p. : ill. ; 21 cmISBN:
  • 0072935898
Subject(s): DDC classification:
  • 23 658.8 P426e
List(s) this item appears in: Green Business School
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Green University Library Reference Business Studies 658.8 P426e (Browse shelf(Opens below)) 1 Not For Laon 3010002458
Book Green University Library General Stacks Business Studies 658.8 P426e (Browse shelf(Opens below)) 2 Available 3010002459
Book Green University Library General Stacks Business Studies 658.8 P426e (Browse shelf(Opens below)) 3 Available 3010002460
Total holds: 0

Includes bibliographical references and indexes.

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Last Updated July 26, 2026.
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